First Comes Fashion LLC, is committed to protecting the privacy of its users. The following outlines our privacy and data protection policy.

Collection and Use of User Details

When you register we may collect personal details about you.

When you visit the site, we also collect web site usage information and information about your computer and internet connection, including your computer's IP address, the type and version of browser and operating system you use, your internet domain and, if you arrived via a link from another website, the URL of the linking page.

We use this information to:

• notify you of relevant new features on firstcomesfashion.com (unless you opt out to receiving such information)
• ensure, as far as is practical, that our site is compatible with the browsers and operating systems used by most of our visitors

We also use the information for in-house research to:

• improve our understanding of customer needs in developing firstcomesfashion.com
• build marketing profiles
• aid strategic development
• manage our relationship with sponsors

The results of all such research and analysis will be presented as anonymous or aggregated information and will not reveal any personal facts about individual customers.

Cookies

A cookie is a small file which is placed on the user's hard drive during a firstcomesfashion.com visit. This file allows the user to move quickly and easily around our site. It is used to identify returning users and to identify subscribers and registrants (a registrant – and subscriber – will have the cookie linked to their email address as a way of identifying them). We also use a cookie to track a user's sessions. We use this information to find out what site features are most popular so that we can develop firstcomesfashion.com in the light of our analysis of people's usage.

You can delete cookies from your hard drive at any time.

Further information on the use of cookies can be found at: http://www.cookiecentral.com.

Emails

First Comes Fashion uses reputable third parties to deliver the emails you will receive from our site if you register. These third parties use unique identifiers and invisible images (often called "pixel tags" or "clear GIFs") to perform message open sensing, message format sensing, and clickthrough sensing on behalf of First Comes Fashion in order to bring you more relevant information.

Security Policy

Firstcomesfashion.com has appropriate measures in place to ensure that users' personal details are not misused, accidentally destroyed, lost or altered within the firstcomesfashion.com server environment.

Occasions will arise when customer information is passed outside to other data processors (i.e. fulfillment bureaus, database consultants etc.) but they will only act upon instruction from firstcomesfashion.com in order to perform the services required.

Transfer of Personal Data Overseas

Given that the Internet is a global environment, using the Internet to collect and process personal data necessarily involves the transmission of data on an international basis. Therefore, by browsing firstcomesfashion.com and communicating electronically with us, you acknowledge and agree to our processing of personal data in this way.

Changes to this statement

Due to changes in legislation and best practice or enhancements to functionality and content on firstcomesfashion.com we may make changes to our privacy policy and will reflect those changes in this statement, so you should check here from time to time.